BRANDING PROMOTIONAL VIDEO PRODUCTION

Every brand has a story and that story helps frame the position and direction the brand should start. It may be focused around the reason the organization came into existence, or the story of the founders, or even the story that we’re writing each day on a mission to be something significant.

 

Visitors on your website or social media page are more likely to watch an engaging video all the way through then read text on the page. Including then a brand video on your website, as a process for new staff, in sales meetings or at presentations provides you with a powerful tool to simply, coherently and creatively tell the story of your brand, why it exists and why it’s worth noticing.

 

IT'S NOT A COMMERCIAL

 

What separates a brand video as distinct is that it’s not intended to be a commercial or overly sales driven video. It’s an insight into the story or stories that make you as an organization engaging and unique. It provides a human voice to your brand and indulges highly creative cinematic style shots to immerse viewers in the experience of what you stand for.

 

WHY A BRAND VIDEO?

 

You may need a brand video for a number of different reasons but whatever the scenario, a powerful brand video is designed to engage audiences in really innovative ways and draw them in. They can take various final forms including

 

- The story behind launching a new brand (the why)

- The past to present story behind a company (the history of)

- The launch of a new theme, direction or campaign (why we’re changing)

- Testimonial approach (the stories of our clients)

- Behind the scenes look at who we are (transparency and openness)

 

 

Contact us now to learn more about our Brand Video Services